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Service Differentiation: Your 3-Step Plan

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 One-Size is Dead: Personalization as a Business Imperative

In this article, Pipeline EIC Tim Young discusses how service providers can use personalization as a valuable differentiator for CEM, and how this differentiation is an imperative in the current competitive communications environment.... More Info
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 Building Customer Loyalty with Prepaid Services

In this article, Pipeline examines the evolution of prepaid wireless service and how loyalty programs have helped drive decreases in churn and extended the average length of customer relationship for prepaid carriers.... More Info
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Article
 Telcos Can Create Opportunities By Igniting the Big Four War

Today, the Big Four giants of the Internet - Apple, Amazon, Google, and Facebook - seem to own the consumer segment of the digital economy. This articles explore enabling CSP competition with OTT partnerships and igniting the Big Four War.... More Info
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Article
 Getting Personal with Big Data

In this article, Pipeline unveils how subscriber, network, device, and social data and information can be effectively leveraged to improve personalization, and subsequently be reflected back to the end-user in innovative ways to improve the customer experience and CEM.... More Info
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