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CEM: Telecom's Rorschach Test In this article, Pipeline explores the different ways in which vendors and communications service providers use the term “Customer Experience Management, or “CEM” and why it matters.... More Info |
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Leveraging Integrated Information Technology to Enhance the Customer Experience and Bottom Line In this article, Rajeev Tankha from Oracle looks at CEM solutions, and ways to leverage integrated information technology to improve both the customer experience and profitability.... More Info |
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A New Era Begins In this article, Pipeline reviews the top news and trends from the past month, and analyzes how announcements from HP, Google, AT&T, Verizon, and Apple are changing the communications IT landscape.... More Info |
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Letter from the Editor In this editor’s letter, Editor-in-Chief Tim Young discusses the rise of the customer experience.... More Info |
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Learn how automated surveys are providing companies a proactive, efficient, and cost-effective way to turn customer experience insight into action – and transform customer satisfaction from a passive measurement into a competitive differentiator.... More Info |
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