Boost Your NPS and Increase Sales by Harnessing the User Experience Service providers are continually striving to reduce churn and increase wallet share. The traditional and most common method to do this is through aggressive advertising campaigns and price reductions.... More Info |
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Competition is not new to our industry. Ever since the breakup of the large monopolies, starting with AT&T in the U.S.A.... More Info |
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Marketing in Real Time: A Big Deal for Big Data Social media is now nearly twenty years old, and this very smart “young adult” is going to college now. Social marketing has grown up alongside social media, amplifying the most effective marketing of all – word of mouth.... More Info |
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What customers really, really want For years, communications service providers (CSPs) have been trounced for delivering poor customer experiences. Today, they’re in the midst of changing their ways, and it’s not just lip service.... More Info |
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Buy Now: CEM Solution Guide Two months ago, I received a greeting card in the mail from my service provider. Inside the card there wasn’t an upsell offer, as I expected, but a pre-paid Visa card loaded with $10.... More Info |
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