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 Mobile users want richer, clearer, better billing that matches their personalised experiences

The bill has always been the debt collector of the telecoms industry, unwelcome on your doorstep or inbox with a demand for cold, hard cash. Mobile operators, though, are missing a trick by ignoring the bill as a means of communicating with their customers and as means to generate additional revenues and cut call centre costs..It’s a sad truth that consumers don’t like phone bills, their only regular communication with their operator, but they dislike even more the lack of clarity in the bill itself…... More Info
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